4 March issue of The Drum – from off the wall creativity to winning performance
This issue of The Drum looks at how president Obama got down with the kids on BuzzFeed and takes a trip down memory lane as Chip Shop Judges share their choices for the Hall of Fame.
Wooing a nation
As British politics steps up a gear ahead of the general election Gillian West explores whether UK politicians will emulate Obama’s masterful command of content as seen in his recent BuzzFeed film.
The Creative Jukebox
In our latest instalment of The Creative Jukebox, Rose Little interviews BMB founder Trevor Beattie as the creative legend shares the music that has shaped his life and career.
Off the wall creativity
With The Drum’s Chip Shop Awards now open for entries, we catch up with some of this year’s judges to find out what work from previous years they would induct into the Chip Shop Hall of Fame.
The Drum casts an eye over recent trends from the world of performance marketing as the space becomes more focused on understanding cross-device traffic and rewarding the influence of affiliates.
This issue also includes:
- Creative Showcase – A round-up of the best new creative work as voted for by our readers – featuring DLKW Lowe, Gyro London and Robot Food.
- 100 years of Graphic design – The Drum showcases some the finest work from the Kemistry Gallery’s ‘100 Years of Graphic Design’ pop-up exhibition.
- Back Chat – We drop in on Abi Ellis, group creative director at DigitasLBi, to discuss creativity without purpose, tax evaders and Queen Elizabeth I.