Tiffany's "Will You?" campaign continues, now with video featuring same-sex couple from print ad
Tiffany’s launched the next installment of their “Will You?” campaign earlier this week, a video that focuses on the love story of a real-life gay couple featured in a recent ad of theirs along with other modern day couples’ marriage proposals.
The campaign initially rolled out last month, with print ads showing a photo of a newly engaged same-sex couple sitting on a stoop in NYC, advertising the jeweler’s engagement rings.
“Will You?” marks the first time the jeweler has used a same-sex couple in their advertising.
The video ends with the statement, “Every life together starts with a question.” Ogilvy & Mather, Tiffany’s agency partner, produced the work.