How brands welcomed in Chinese New Year on Twitter - Asda, Skype, Versace, HTC and more

To bring in the Chinese New year, brands, companies and public figures utilised social media brands to share a vast range of celebratory content.

The century's old festival, which is a national holiday in China, Hong Kong, Macau, Vietnam, Malaysia and many other nations, was welcomed in by brands on Twitter.

Many firms uploaded real-time content hoping to win the day and attract the highest volume of engagement - below is some of the best.

First up is British Airways




British Museum

The British Library



App Store

Oxford Dictionaries

Estee Lauder

Publicis Groupe

Google Play



Juventus FC

Polaroid Blipfoto


And finally Harvey Nichols

Happy Chinese New Year!

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