Tech Law

BFC and eBay reprise London Fashion Week pop-up shop partnership


By Natalie Mortimer | N/A

February 11, 2015 | 2 min read

The British Fashion Council (BFC) is to open its second Contemporary Shop on eBay ahead of London Fashion Week AW15 which kicks off on 20 February.

Via the online pop-up shop people will be able to buy limited edition accessories created by designers participating in the BFC Contemporary initiative.

The online boutique, which will feature items including a clutch-bag-turned-tablet-case and silk scarves, will be open from 20 February until 11 March.

Melanie Smallwood, head of curation and merchandising at eBay, commented: “We are delighted to announce the return of the BFC Contemporary Shop to This season, we will offer style-hunters an inspiring capsule collection of accessories that reflects each designer’s unique aesthetic providing something for all fashion appetites.”

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Official London Fashion Week merchandise will also be available to purchase in a limited edition run.

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