Ad of the Day: Men United - Carry On
"Keeping friendships alive" is the motto of this ad for Men United; a charity supporting the fight against prostate cancer. It's a nicely double-edged line, of course; because the more men who join up and raise money by doing activities together, the more research will be funded for life-saving treatment. It's got a lovely vibe to it... for once, men are depicted as unselfconsciously enjoying friendship as women do.
Digital agency: Zone
Film Production Partizan
Director Tom Beard
Voice Over David Morrissey
Voiceover Agency Another Tongue
Ad of the Day is brought to you in association with David Reviews.