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Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

Secret Escapes hands creative account to Karmarama

Online travel company Secret Escapes has appointed Karmarama as its new advertising agency following a competitive pitch.

The agency has been tasked with moving the businness to "the next level" and to create "a mass-market brand".

The appointment follows the news that Secret Escapes has put in place plans to become a £1bn brand within the next four years.

The London-based online business, which has a presence in the UK, Germany and Sweden has recently expanded in to the US, Denmark and Norway.

Alex Saint, chief executive at Secret Escapes, said: “Karmarama really understand our business challenges and we’re looking forward to working with them to meet our ambitious targets.”

Goodstuff holds the Secret Escapes £3m UK media planning and buying business.

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