Havas loses CEO Russ Lidstone amid restructure to make agency more 'client-centric'
Havas Worldwide London chief executive Russ Lidstone has left the agency amid a shake-up that has seen it come together with Havas Work Club with a view to forming a more “client centric” organisation.
The new offering, Club Havas Partnership, will be led by Daniel Floyed, currently global brand director of Havas Worldwide London, and Martin Brooks, currently co-chief executive of Havas Work Club
They will oversee the creation of client-centric teams, called ‘Clubs’, to “provide a richer and more integrated offering” for the likes of Pernod Ricard, Oglo, and Reckitt Benckiser.
Andrew Benett, global chief executive of Havas Worldwide, explained that the move will create a cross-agency ecosystem of expertise, talent, and capabilities.
“This unique structure is a smart way to more fully leverage Havas Work Club’s creative and strategic talent, while also giving the team complete access to the broad capabilities and talent of Havas Worldwide London,” he added.
Lidstone has been at the agency's London arm since 2006, rising from chief strategy officer to the top role in 2009.
Floyed’s and Brook’s new roles are effective immediately.