Bank of America's 800,000 Apple Pay users register 1.1m debit cards

The Bank of America has announced that 800,000 of its customers are active Apple Pay users - documenting a major NFC boom since the feature was first launched last October.

Since Apple Pay was released with the iOS 8.1 update, the Bank of America, has noted that 800,000 of its 50 million customers are active Apple Pay users with 1.1m registered cards.

The bank made the announcement in its fourth quarter earnings statement, showing strong growth in the digital sector despite an Apple Pay glitch charging Bank of America customers twice not long after its launch.

The quarterly statement reads: “The number of mobile banking customers increased 15 per cent from the year-ago quarter to 16.5 million users, and 12 percent of deposit transactions by customers were done through mobile, compared to nine percent in the year-ago quarter.

“Since the introduction of Apple Pay in October, nearly 800,000 customers have enrolled in the service, adding approximately 1.1 million cards.”

Apple Pay “works with most of the major credit and debit cards from the top US banks”. The tech giant has partnerships with American Express, Barclaycard, BB&T and many more – covering much of the US population.

Capitalising upon the payment service's stateside success, Apple last October let slip its international ambitions after posting for a London-based intern to help the expand the system into the EMEIA region.

Get The Drum Newsletter

Build your marketing knowledge by choosing from daily news bulletins or a weekly special.