Charity Against Drink Driving preps Vue cinema ad run

Charity Against Drink Driving (CADD) is set to run a 20-second ad at Vue cinemas in London to raise awareness that drinking and driving can have a devastating effect on the body.

The Shattered Lives spot, written and produced by Ray Brennan, is aimed at 17-25 year old males and will run from 16 January-19 February alongside the film American Sniper, starring Bradley Cooper.