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By The Drum Team, Editorial

December 21, 2014 | 1 min read

FCB Inferno's first TV work for BMW since they took over the account earlier this year is a stonkingly beautiful film directed by Tarsem. It depicts a figure from prehistory whose curiosity persuades him to jump aboard a stampeding horse. Only by indulging his instinct for adventure and risk will our bearded hero discover how much faster he can go on horseback.

Creative Agency FCB Inferno

CCO Al Young

ECD Owen Lee

Planner Simon White

TV Producer David Clark / Ramon Ricard

Film Production @radical.media

Director Tarsem

Editor Dominic Leung @ Trim

Post Production Absolute Post

Colourist Matt Turner

Flame Dave Smith @ Absolute Post

Sound Design Nick Davis

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