The so-called ‘Weather Bomb’ which hit UK shores earlier this week has been mentioned 30,000 times on Twitter in the last 72 hours.
Social media users have taken to Twitter to keep updated and share their thoughts on the bout of bad weather.
Furthermore, organisations such as the Met Office, the Scottish Environmental Protection Agency, and the Royal National Lifeboat Institution (RNLI) have been using the social network to share live information and advice with residents who may be affected by the severe conditions.
— Met Office (@metoffice) December 11, 2014
Anna Slingo, social media manager at the Met Office, said: “Twitter has become an important way for us to share information and advice with our followers, especially in severe conditions such as we are seeing this week."
Ross MacLeod, coastal safety manager at the Royal National Lifeboat Institution, added: “We support anything that raises awareness of dangerous coastal conditions. We’re pushing prevention to the front of what the RNLI does as UK coastal fatalities remain consistently high, so we need to keep our approach fresh and innovative.”
Twitter users also used the site as a platform to air their dissent and share images of their personal weather-related misfortunes.
— Mary McCann (@mkellycann) December 11, 2014
@Leicester_Merc the #weatherbomb caused some damage in countesthorpe last night! pic.twitter.com/P5OoosCgDr — Jessica Lucas (@JessicaGLucas) December 11, 2014
Spectacular waves today near Port Wemyss on Islay. Try to spot the face in the wave!! #scotstorm#weatherbombpic.twitter.com/6K3q7CFEnz — Isle of Islay (@isleofislay) December 10, 2014
Pic from Eilean Donan Castle showing a waterfall being blown back uphill #weatherbombpic.twitter.com/5FvO2fTqSB — Graham Huband (@C_GHuband) December 9, 2014