Read our new manifesto

Now available on-demand

Get inspired. Find solutions. Harness the power of digital marketing.

Featuring Speakers from

Agencies 4 Growth Festival Logo
Agencies 4 Growth Festival Logo
Agencies 4 Growth Festival Logo

Sky ponders pulling YouView’s Now TV access

Sky is considering removing its Now TV on-demand streaming service from YouView, according to the Telegraph.

NowTV is a Sky subscription incentive service

YouView, a free service which was jointly launched in 2012 by telecom firms BT, TalkTalk and Arqiva, and broadcasters BBC, ITV, Channel 4 and Channel 5, provides viewers access to terrestrial and catch-up content via set top box.

However, Sky faces an annual bill of £250,000 to integrate Now TV, a streaming service providing non-paying TV viewers access to limited Sky content, with YouView.

Meanwhile Sky is also reportedly unhappy at the lack of progress YouView has made to accommodating NowTV's live-streaming features on the platform.

As a result, it is considering letting its partnership expire in August 2015.

Sky rival BT is heavily invested in YouView and a removal of NowTV would see access to Sky’s Movie and TV library revoked.

This comes after YouView, last month won the right to broadcast Sky Sports 1 and 2 in a competition appeal tribunal (CAT) ruling.

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis