Political upstarts Ukip have poached a veteran BBC politics producer to serve as their director of communications in the run-up to the 2015 general election.
The move comes as Lambert, nicknamed ‘Gobby’ by colleagues, expressed admiration for the party’s policies.
Party leader Nigel Farage commented: "I am delighted to welcome Paul to our team. Knowing him, and how effective he has always been in getting his message across he will fit Ukip like a glove. Drive, passion, hard work, honesty and immense good humor are the hallmarks of Paul. It'll be fun working with him".
Lambert said: "Over the past few years I have been following the work of Ukip and Nigel Farage and I feel that he is changing British politics for the better. I am delighted to be able to add my experience to his team. He has been one of the best, most hardworking and most normal political figures I have worked with, and trust me I have seen the lot".
"Ukip is today the place to be if you want to be a part of a party that is changing the face of British politics for the better, and providing a new, clear and honest voice".
Lambert is best known for contravening strict recording rules inside Parliament to film a foam attack on Rupert Murdoch inside Parliament. He will have a lot on his plate managing the notoriously gaffe prone party, which most recently came under fire after MEP David Coburn reportedly calle dfor a spoof Twitter account to be banned.