69% are worried about the privacy of their photos on social networking sites
Over half of the public (59 per cent) still use email as main method of sharing photos with family online as they are worried about online safety, research commissioned by UK startup KatchUp has found.
The survey of 2,000 British adults, conducted by Berland for private photo and video sharing platform KatchUp, found that 82 per cent said keeping in touch with family is the most important thing to them, although almost two thirds (62 per cent) don’t share all the pictures they want to online due to privacy concerns.
Current barriers for sharing with families online include the time it takes to filter the photos (49 per cent), a fear of data collection on existing social media (33 per cent) and a dislike of ads (17 per cent).
The research discovered that 69 per cent are worried about the privacy of their photos on social networking sites.
It was also found that 59 per cent of Brits only want their inner circle to see their photos on social media, with 38 per cent of those surveyed stating they were nervous about what their family might see on their social network accounts.
KatchUp founder Katie Hobbscame up with the idea after a family dinner at her mum’s house. She said: “I can’t believe that in the 40 years since it was invented, families still haven’t found a way of sharing that matches the safety and peace of mind that email gives us.
“We’re hoping that KatchUp can give families the platform for sharing online that these special relationships de-serve.”
The service, a mobile app for which launched today, Monday 1 December, allows users to create their own personal timeline of images, which they can then invite family and friends to view.