Explore the best creative works

The Drum's Profile Hub Round-up: Edinburgh fashion, 'precious' Welsh Blood and rainforest gigs

Feast your eyes upon the creative crop coming through The Drum’s Profile Hub - marking the week’s best activity in marketing, PR and design.

First work is from 999 which designed specialised web banners for the Rainforest Foundation UK.

In addition to designing auction banners for eBay and the Foundation’s website, 999 devised the concept and design of two flyers; one featuring all celebrity artists and the other for each individual.

The auction raised a record-breaking £11,000 with the least number of lots in the event's five-year history

Next is Kolab's website and digital campaign designed to publicise Cobalt Place, a sustainable development for Lend Lease in Battersea.

The firm was tasked with developing a responsive website and social media campaign to build a connection with the existing community within Battersea.

First Kolab created an Instagram account titled ‘heartandsoul’ where people were invited to add their own pictures of the area, tagging them #heartandsoul.

These images were streamed directly onto the Cobalt Place website and used across more traditional marketing tools.

The campaign helped bring Lend Lease £15m in sales.

This is followed by S3 Advertising's brief of designing an eye-catching creative for Welsh Blood.

The firm was tasked with developing a campaign that would appeal to potential donors by raising awareness of the need for blood during the festive period when donations tend to fall.

The creative had to be bilingual, suitable for digital and online advertising and cut through the millions of other Christmas brand entries that also have with eye-catching designs.

The firm went with using an IV line to spell the word precious to showcase just how valuable their donation could potentially be. This was used alongside the strapline “Every Drop Counts”.

The design was rolled out over various formats, including press ads, mall digital six sheets, display adverts and email.

Finally, Rob Smalley's photoshoot for Edinburgh shopping truly highlights Scotland's capital stylish fashion hub.

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