First Great Western

First Great Western launches ‘Teddy Rescue’ campaign to reunite kids with toys left on its trains


By Jessica Davies, News Editor

November 22, 2014 | 2 min read

First Great Western has kicked off a campaign aimed at reuniting children with lost teddy bears they have left on trains in the South of England.

The train company has launched a dedicated website featuring mugshots of toys that have been left behind, and has also used outdoor posters to display the dozens of cuddly toys that are currently gathering dust in lost property offices at its stations.

The bears have been found travelling on the train network in 10 different counties from London Paddington to Furze Platt, from Bere Alston to Patchway and from Honeybourne to Peru’sey, the operator has stated on its website.

“Unable to negotiate the gap unaided, these little bears and other cute cuddly toys have been separated from their families. Eventually, aided by our helpful and friendly staff, they have found their way to Lost Property in the vaults of Bristol Temple Meads Station.

“They have been fed, looked after and many adventures have been had. But now they are missing loved ones and want to return home,” the company has stated on its website.

Anyone that recognises the bears can contact and describe the lost bear, highlighting distinctive feature and where they were lost to verify the bear is theirs.

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