Farfetch hands global ad account to Droga5
Luxury online retailer Farfetch has appointed Droga5 to handle its global advertising account.
Appointed following a seven way pitch, Droga5 will now create a print, digital and experiential campaign to increase awareness of the Farfetch brand in key markets globally.
Stephanie Horton, chief marketing officer at Farfetch, said: "Droga5 grasped our strategic challenges immediately and offered us a fully integrated creative solution that will help us to deliver on our 2015 marketing aims."
This is the first creative agency appointment for the retailer, who launched in 2008.
The site offers products from established luxury fashion while also supporting emerging designers.