The Drum is bringing together agencies, brands and experts to explore new business insights at ‘Brief Encounters – New Business, New Relationships, True Love’, a special one-day event for agency professionals looking to improve their business performance.
At the conference JWT European marketing director Carmen Bekker will be analysing long lasting client/agency relationships with Nick Bailey, chief executive officer and executive creative director at Isobar discussing new business best practice and multi-market pitches among others.
Hosted by The Drum, ‘Brief Encounters – New Business, New Relationships, True Love’ will focus on the challenges facing agencies, for example winning new clients and improving success rates.
Also appearing at the conference are NLP Soft Skills sales and marketing director, Andy Moug; Camilla Honey, managing director at JFDI, Oxfam purchasing lead – communications, marketing and professional services, Glenda McBride; Digital-preneur Jason Swenk; JFDI partner, Mark Clark; RSA global marketing consultant, Paul Hudson; Karmarama managing partners Hannah Matthews and Lawrence Webber; Steve Lightfoot, senior manager - global marketing procurement, World Federation of Advertisers (WFA) and The Drum co-founder and managing director, Diane Young.
Brief Encounters – New Business, New Relationships, True Love takes place on Tuesday 11 November at America Square Conference Centre, London. The event is open to agency marketers, new business professionals as well as directors/owners.
In addition to informative sessions – such as ‘Creative muscle – how much to flex it in a pitch’ and ‘What wins pitches? – the conference will bring together experts from both client and agency side of offer delegates unprecedented insight into effective new business strategies.
More information on Brief Encounters – New Business, New Relationships, True Love can be found on the dedicated website along with ticketing information.