Ad of the Day: Argos - Ode to Joy

A pyroclastic flow of colourful toys erupts in a sterile, all-white bedroom, defying gravity as Ode to Joy rings out. Dolls, Lego bricks and crayons hurtle through the air with slow-motion grace and a large yet elegant super informs us there's up to a third off Barbie, Hot Wheels and Monster High, whatever that is. A visually impressive homage to the annual onset of Christmas Fever.

Creative Agency: CHI&Partners

ECD: Jonathan Burley

Creative Director: Jim Bolton

Creatives: Ben Stump / Simon Findlater

Account Director: Charmaine Murray

Account Manager: Tilly Cooper

Business Team: Gary Simmons

Planner: Sarah Clark / Josh Roth

TV Producer: Charlotte Stirrup / Francesca Roberts (Ass't)

Agency Exec Producer: David Jones

Film Production: Friend London

Director: Linnea Bergmann

Producer: Sonya Sier

Executive Producer: Luke Jacobs

Photography: Erik Sohlström

Production Design: Mark Connell

Production Manager: Rebecca Mason / Amanda Tuckwell

Editor: Leo King @ Stitch

Post Production: MPC

Sound Design: Jim Griffin @ Jungle

Music Production: Platinum Rye

Media Agency: Mindshare

Media Planner: Mark Baschnonga / Laura Flewitt

Ad of the Day is brought to you in association with David Reviews.

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