Tech Law

Beauty brand Charlotte Tilbury expands e-commerce offering to US

Author

By Natalie Mortimer | N/A

October 20, 2014 | 2 min read

British make-up artist Charlotte Tilbury’s brand, Charlotte Tilbury Beauty, has expanded into the US with the launch of a new local website.

The new site, developed by Space 48, is in keeping with the brand’s image, but also aims to be attractive to the new market.

The agency upgraded the website to cope with the inventory locations in different countries and implemented a new payment gateway and US tax module.

The homepage design and product page designs have also been updated and Space 48 will work with Charlotte Tilbury Beauty to provide advice in search engine optimisation as the brand is launched into the new territory.

The latest marketing news and insights straight to your inbox.

Get the best of The Drum by choosing from a series of great email briefings, whether that’s daily news, weekly recaps or deep dives into media or creativity.

Sign up

The make-up collection and its e-commerce site launched in the UK in September last year.

Tech Law

More from Tech Law

View all

Trending

Industry insights

View all
Add your own content +