Omega Pharma names The Corner as creative agency

Omega Pharma has appointed The Corner to handle its UK and Ireland accounts following a pitch process handled by Oystercatchers.

The appointment comes following a period of growth for the company, which has a £15m annual spend in the over-the-counter market.

Of the appointment, Yianni Papadopoulos, marketing director of Omega Pharma UK and Ireland said: “We are delighted with the work and approach that The Corner created during the pitch process.

“We are entering a new phase of our business plan on the back of sustained growth in the UK and Ireland and the time was right to find a strong team who share our values and will help us lead the category with game-changing creative.”

Omega Pharma’s existing global relationship with Grey on the Nytol brand will remain unaffected, as will its relationships with Adstream and Buchanan Group.