Havas Worldwide London has named Alethea Sibois as their incoming head of business development, bringing over a decade of experience in the film and television industry with her.
Arriving from Hult International Business School, where she served as senior director of corporate relations for two years, Sibois also counts a spell as marketing director of MTV Networks in her CV.
This latter role saw Sibois take on marketing responsibilities for the Nickelodeon channels outside the US and a six year stint at Viacom, including working within its United International Pictures, that saw her handle international film promotion strategies.
Her latest role will see Sibois tasked with growing business revenue across Havas Worldwide London’s integrated advertising, PR, social and digital arms.
Russ Lidstone CEO Havas Worldwide London commented: "Alethea has a proven track record in marketing and business development across a number of business categories. We're excited about getting her fresh thinking at our agency.”
Sibois added: "The integrated Havas offering under Russ and the team is really compelling, so I'm looking forward to getting involved and helping to grow the business.”