Ad of the day: Adidas - 'Rita Ora Originals'

This attractive ad for Adidas Originals features Rita Ora, who we're told in the press release embodies the "unstoppable" energy and motivation associated with the brand.

Aimed squarely at her fans (or 'Ritabots', apparently) it's likely to have lots of appeal with its emphasis on letting nothing stand in your way.

Creative Agency: The Upside

Film Production: Blinkink

Director: Chrissie Abbott / Thomas Ormonde

Producer: Matt Marsh

Executive Producer: Leonie Ellis

Post Production: Blinkink Studio

Ad of the Day is brought to you in association with David Reviews.

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