Deezer partners with Sonos to grow streaming market

Deezer, the digital music streaming service, has teamed with wireless home audio company Sonos.

The deal, which will see US consumers able to access a Deezer product on their Sonos system for the first time, comes as Deezer promotes high-resolution audio through “Deezer Elite”.

“Deezer has built a global audience of over 16 million people by meeting the many needs of music consumers. Audio enthusiasts no longer have to choose between a streaming service and high quality audio, with Deezer Elite they can have both for the first time,” said Tyler Goldman, CEO of Deezer North America.

“We are focused on super-serving the needs of underserved market segments to continue to grow the music streaming category.”

The tie-up will allow users to synch all their past music history from any service to get started immediately, as well as being able to stream the same song to play in different rooms at the same time.

Deezer Elite will first be available in the US on 15 September through Sonos and Home Integrators, followed by a global rollout.

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