The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

By Angela Haggerty, Reporter

September 7, 2014 | 1 min read

Guinness is currently running a campaign in Ireland called Amplify, designed to support up-and-coming music acts by connecting them with new audiences via live pub gigs. This film, narrated by Game of Thrones actor Liam Cunningham, follows bands as they go about their daily slog; setting up their gear, rehearsing, playing. Beautiful and atmospheric.

Creative Agency: Abbott Mead Vickers BBDO

Creative Director: Dave Buchanan

Creative Nicholas: Hulley / Nadja Lossgott

Guinness Ad of the Day

Content created with:

AMV BBDO

Find out more

More from Guinness

View all