Lida appoints Sven Kaifel as its new head of design
Lida has appointed Sven Kaifel to join its team as head of design, where he will handle brands such as O2, Boots, Virgin Holidays and Land Rover.
Kaifel will be responsible for the agency’s entire design output across press, print DM, digital and social media for the direct and digital agency.
Nicky Bullard, executive creative director at Lida, commented: “Sven has an excellent history of delivering innovative design, which fits perfectly with our positioning.
"Our creative department is an great place to be right now – we’ve won some strong new business and have some exciting creative in the pipeline. His energy, talent and passion speaks volumes and we can’t wait for him to get stuck in.”
Kaifel joins the agency from Communicator where, as senior designer, he led its design team across brands including Jack Daniels, Nike and Southern Comfort.
Lida has also announced that Jo Olsen has joined its team as talent development director, having previously been at the agency ten years ago as managing partner.
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