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22 - 26 March

Festival for a rapidly changing world

Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

UK Top Shazamed Ads: Apple steals the top spot with 'Chimes' by Hudson Mohawke

Apple's 'Stickers' campaign bills the Macbook Air as 'the notebook people love', and it looks like the ad's soundtrack is following suit.

'Chimes' by Glaswegian DJ and music producer Hudson Mohawke is the most popular song in an advert this week, knocking last week's winner Lykke Li out of the chart.

The thirty-second spot showcases a variety of stickers - from Snow White to Heisenberg - that can be placed over the Apple logo to customise the notebook.

Screamin' Jay Hawkins' hit 'I've Put a Spell on You', as featured in Suzuki's 'Meant to be' campaign enters the chart at number seven this week.

And it's been a good week for Kylie, she was trending on twitter after her performance at the Commonwealth Games closing ceremony and her track 'I Believe in You' shoots straight in to the third spot.

The charts are based on the number of times each ad has been Shazamed over the past week using music identification app Shazam.

Shazam Chart

Artist: Hudson Mohawke
Brand: Apple MacBook Air
Campaign: Stickers
Agency: Mgomd & Tbwa\media Arts Lab
Half Light
Artist: Wilkinson
Brand: Boohoo
Campaign: Sunset Raver
Agency: Mirabelle Communications
I Believe In You
Artist: Kylie Minogue
Brand: Nationwide
Campaign: We Think It’s People
Agency: Havas & 18 Feet & Rising
All Night
Artist: Parov Stelar
Brand: Paco Rabanne
Campaign: Lady Million Eau My Gold
Agency: Mlle Noï
Electric Pow Wow Drum
Artist: A Tribe Called Red
Brand: BT Sport
Campaign: 2014/15 Premier League Season
Agency: Amv Bbdo & Maxus
True Colors
Artist: Lily Juniper
Brand: Sky Sports
Campaign: The Beautiful Game
Agency: Mediacom
Blame It On Me
Artist: George Ezra
Brand: ITV
Campaign: Where Drama Lives Autumn 2014
Agency: Mindshare & Itv
I Put A Spell On You
Artist: Screamin' Jay Hawkins
Brand: Suzuki Swift
Campaign: Meant To Be
Agency: The7stars & The Red Brick Road
That's Not My Name
Artist: The Ting Tings
Brand: Coca Cola
Campaign: Share A Coke With Bobby
Agency: Fcb & Mediacom
You're So Cool
Artist: Hans Zimmer
Brand: ITV
Campaign: Good Morning Britain
Agency: Itv

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