Expion Europe Drum News

Expion hires ex-Google employee Robert Wollner as MD to lead roll out of platform in Europe


By Ishbel Macleod | PR and social media consultant

July 23, 2014 | 1 min read

Expion, the content marketing platform, has appointed Robert Wollner, previously industry manager at Google, to the role of managing director EMEA.

Wollner will look to launch the company’s new platform – which has clients such as Coca-Cola, Clear Channel, Heineken and Mondelez – across the EU.

The new project looks to unite content marketing, community management, and social analytics.

Expion CEO Peter Heffring said: “Robert brings an extraordinarily deep understanding of both technology and digital marketing. His rich expertise in both will be an enormous asset to Expion, its clients and partners across Europe.”

“From my experience working with global brands in both organic and paid social channels I’ve long admired Expion’s strengths as a truly global platform,” Wollner said. “Now, I’m delighted to help deliver that capability to businesses across the European market.”

Prior to Google, Woolner served as an account director at advertising agency 360i.

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