Ad of the Day: eHarmony - Camel
Dating site eHarmony adds a splash of surreal humour to its latest ad campaign to explain to singletons just because you are the same age and like some of the same things it doesn’t mean you’re soul mates.
The TV spot, which is the first to come from Albion since winning the account in March, aims to highlight how eHarmony matches are more sophisticated than others thanks to its 29 measures of compatibility.
Unfortunately for the ad’s star Geoff he’s not using eHarmony and his love of ‘long walks on the beach’ have gotten him rather more than he bargained for on this date…
Agency: Albion
ECD: Andy Cutbill
Associate Creative Director: Debs Gerrard
Senior Creative: David O'Sullivan
TV Producer: Clare Sullivan
Strategist: Thomas Bunnell
Strategy Director: Phil Lewis
Managing Partner: Paul Jakimciw
Production company: Generator Films
Director: Nick Jones
Producer: Laura Ruddock
Production Manager: Laura Jenkins
Edit: Stich
Post: Rushes
Sound: Jungle Studios
Content created with:
Albion
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