E.ON appoints Engine for digital account

By Ishbel Macleod | PR and social media consultant

July 17, 2014 | 1 min read

E.ON is looking to rev up its digital presence as it appoints Engine to build and maintain customer trust.

Engine will be responsible for creating and implementing E.ON’s long-term strategic vision, through both digital and social media activities.

Anthony Ainsworth, marketing director at E.ON, said: "Engine stood out for us throughout the pitch process. They've demonstrated a genuine desire to help improve our customers' experience. We've had board level commitment and engagement throughout, and have an extremely talented team of experts in place to help us ensure we meet and exceed our customers' expectations.”

Engine’s activities will cover strategy, user experience, creative, mobile, social media and delivery of digital experiences across the customer journey.

Debbie Klein, chief executive of Engine, said: “We're delighted to be working with one of the UK’s largest brands. This was a truly integrated pitch using a range of digital experts across Engine, and we look forward to helping E.ON innovate and evolve in the digital space.”

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