Amazon Zocalo file-sharing to compete with Dropbox and Box

Zocalo will function on Amazon's new Kindle Fire HD

Amazon today announced that it is expanding into the file-sharing market with a new Amazon Zocalo service where customers can store and share their personal content across a secure, customisable system.

Zocalo aims to replace expensive and complicated collaborated communication platforms already used by businesses and also provide an upgrade from relying upon emailed correspondence. It will likely be competing with Box, Dropbox, and Google Docs.

The service is accessible on laptops, iPad, Kindle Fire, and Android tablets, can store, send and receive feedback on documents, spread sheets, presentations, webpages, images, PDFs, or text files.

Multiple users can access files to highlight, review or change them, on the central file hub service which encrypts data on transit to ensure security.

Additionally, Zocalo can merge with existing corporate directories and provides a host of customisable options for administrators such as control of where the data is stored.

Noah Eisner, general manager of Amazon Zocalo at Amazon Web Services, said: “Customers have told us that they’re fed up with the cost, complexity, and performance of their existing old guard enterprise document and collaboration management tools.

“AWS was increasingly being asked to provide an enterprise storage and sharing tool that was easy to use, allowed users to quickly collaborate with others, and met the strict security needs of their organizations. That’s what Amazon Zocalo was built to do.”

Amazon has its critics though due to its rapid expansion into alternative industries reportedly hurts retailers.

Amazon Zocalo will cost $5 per month, per user and include up to 200GB of storage.

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