The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Twitter Bite Fifa World Cup

Suarez takes to Twitter to apologise for Chiellini bite

Author

By Ishbel Macleod, PR and social media consultant

July 1, 2014 | 2 min read

Luis Saurez has apologised for biting Chiellini in a Twitter statement, saying that it happened as a result of a collision.Saurez has been banned for four months and has seen sponsor 888 Poker drop him while Adidas says they have ‘no plans’ to use him for World Cup activity. Saying that he “deeply regret what occurred”, Saurez also made a “vow to the public” that there will “never be another incident like it”.

Chiellini has since replied, forgiving him and suggesting Fifa reconsider their ban.See the entrants in our Tight Briefs competition on what brands Luis Saurez could promote.
Twitter Bite Fifa World Cup

More from Twitter

View all

Trending

Industry insights

View all
Add your own content +