4G Wi-Fi to be installed at Glastonbury in form of fibre-glass cow statues
EE, the technology partner of Glastonbury Festival 2014, is installing fibre-glass cow statues to provide 4G Wi-Fi hotspots to allow music fans to upload their festival memories.
Having announced that it would again be technology partner for the legendary festival in April, EE will install a bespoke 4G network on site for the festival weekend, which will power the green and yellow cows, inspired by the dairy herd at Worthy Farm.
The cows were designed by Hank, Glastonbury’s on site artist, who said: “It’s not the first cow I’ve ever painted but it’s certainly the most high-tech. We’ve loved bringing these 4G beasts to life and I think they look brilliant. My team and I have even named them: Dolly, Daisy and Molly seemed the perfect fit to me.”
The 4GEE cows will be placed at key points around the site to allow revellers on any mobile network to simply log-on using any device.
Spencer McHugh, director of brand at EE, said: “Staying connected has become an essential part of any festival-goers experience and we are thrilled to be back supporting Glastonbury Festival, helping to ensure those on site have the best possible experience. Worthy Farm’s famous dairy herd are award-winning, much like our superfast 4G network, and we wanted to have some fun this year while providing a much-needed service.”
The 4GEE Highspeed Herd is available to all from 10am until 10pm this Thursday to Sunday, as the festival runs.