An American situation comedy show designed to send up the get rich quick world of social media and technology entrepreneurs has split opinions amongst those it apes – with PayPal founder Ellon Musk dismissing it entirely as Google chairman Eric Schmidt agrees to a cameo appearance.
HBO series Silicon Valley is scheduled to arrive on British TV screens by the end of the month and stars Richard Hendriks, a socially challenged software engineer working for a fictitious firm called Hooli who stumbles on a means to shrink any file on the internet to half its size.
Hendriks is duly offered £10m by his boss to acquire the technology but opts instead to accept $200k in funding from a venture capitalist instead.
Schmidt has been drafted in to play himself in the opening scene of the series, attending a party in which rock star Kid Rock plays a set – ironically Schmidt is far wealthier.
Commenting on his creation show producer Mike Judge said: “It’s a world where someone could be worth a billion one day and nothing the next, or vice versa. So there is a lot at stake and a lot of really interesting introverted, brilliant people.”