Collective appoints Dominic Woolfe as director of sales
Multi-screen advertising firm Collective has appointed Dominic Woolfe as director of sales.
Appointment: Dominic Woolfe
Woolfe, who was previously client strategy director at the company after joining from Starcom UK in 2012, will be responsible for overseeing growth of the UK media business.
In addition, Simon Stone has been appointed to the newly-created role of commercial director, international. He will oversee the growth of Collective’s TV to digital targeting technology Television Accelerator (TV) in the UK.
Woolfe said: “It is a really exciting time to be at Collective. Not only are we leading the way with our multi-screen digital brand offering, our market leading Television Accelerator Product (TVA), which aligns linear TV and digital, is getting great traction too.”
Woolfe’s career began at MediaVest in 1998 as a TV and radio buyer. He went on to OMD UK before returning to Starcom MediaVest Group in 2005.
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