Kwik Fit appoints Cogent Elliott for below the line activity

Kwik Fit has appointed Cogent Elliott to handle all of its below the line requirements across its brands, following a pitch.

Of the appointment to the automotive parts replacement specialist, Mike Phillipson, CEO of Cogent Elliott, said: “We are really excited about working with the Kwik Fit team – right from the start, we felt we were on the same page.”

The agency will work with Adam & Eve DDB, who handle the company’s above the line account, as part of the contract.

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