Wincanton appoints Bray Leino to handle PR account
Wincanton, a supply chain solutions company, has awarded Bray Leino is PR contract.
The Bray Leino B2B and corporate comms team have been takes with developing the business’ public profile during their planned expansion in the UK and Ireland.
"We were impressed by Bray Leino’s creative approach to B2B comms, its recognition of the effectiveness of multichannel PR and the alignment of thinking in relation to our commercial objectives and vision for the business," said Jon Hexter, marketing director, Wincanton. "We’re all looking forward to working together on what will certainly be a very exciting phase in Wincanton’s development.”
The strategy, led by Kelly Pepworth at Bray Leino, includes national business, sector and trade media as well as a social media drive to raise awareness of the brand.
Pepworth said there would be some “really interesting campaigns emerging over the coming months.”
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