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Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

Karl Lagerfeld sued by New Balance trainers

Karl Lagerfeld’s label is being sued by sportswear maker New Balance over a black pair of trainers which the company says is causing ‘confusion’ for its customers.

The USA based company decided to take legal action after it concluded Lagerfeld copied the design of its 547 style shoe for his own version, according to The Telegraph.

New Balance’s trainer features a large initial ‘N’ along its side, while Lagerfeld’s offering shows a ‘K’.

A spokesperson for the company told The Telegraph: "On June 3, 2014, New Balance filed a lawsuit against Karl Lagerfeld to protect our intellectual property rights related to our iconic Lifestyle footwear designs.

Although we cannot comment on the specifics of the case, we believe it is vital to actively and vigorously defend our brand."

Lagerfeld’s eponymous label has yet to release a comment.

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