Trivago takes to the London Underground in new ad campaign

By Ishbel Macleod | PR and social media consultant

May 20, 2014 | 1 min read

Trivago, the hotel search engine has this week launched its first campaign on the London Underground, created by Noah.

The first campaign for the brand since Noah was appointed in April, the ads looks to promote how simple it is to use the Trivago website.

Ben Moller-Butcher, Trivago’s UK country manager said: “We wanted to up-weight our activity in London because it is an important region in terms of audience. The campaign will focus on our state of the art technology and how easy it is to use the trivago website to find your ideal hotel at the best price.”

Cormach Moore, founding partner at Noah, said Trivago is looking for a distinctive tone of voice and Noah is excited to help them.

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