Publicis Worldwide has announced the appointment of Axel Dauchez as chief executive officer in France.
Joining from digital music distribution company Deezer, where he is currently CEO, Dauchez will oversee Publicis Worldwide’s operations in France including Publicis Conseil and Publicis Activ France.
He will report to Arthur Sadoun, CEO of Publicis Worldwide, who commented: “Axel is an expert in digital transformation and a true entrepreneur. He perfectly knows how to grow businesses and succeed in rapidly evolving environments. His success in the pure player business will be a tremendous asset for Publicis Worldwide in France and for the success of our clients in their digital revolution.
"After the arrival of Dylan Williams from Mother as International CSO of Publicis Worldwide and the announcement of Guy Wieynk to join as CEO of UK Group and Nordics, Axel’s arrival is another sign of the attractiveness of Publicis Worldwide’s new journey for major digital talents. With Axel’s nomination as CEO of Publicis Worldwide in France and Valerie Henaff as CEO of Publicis Conseil, I am sure that Publicis in France will continue to confirm its position of leader, for the benefit of our clients."
Dauchez will take up the post in September.
Earlier this month the merger of Publicis and Omnicom to create the world's largest marketing services network fell through due to the protracted process in agreeing the deal.