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By The Drum Team, Editorial

May 13, 2014 | 1 min read

A lovely ad which really sells McDonald's iced coffee to us. Knowing the vagaries of the British climate (ie everywhere except the overheated little microclimate of London town), there's no point suggesting it's the ideal drink to cool down with on a sweltering day. Instead, it's the perfect way to evoke the heady pleasure of summer wherever you are - even stuck in the depths of a warehouse.

Agency: Leo Burnett

ECD: Justin Tindall

Creative Director: Richard Robinson / Graham Lakeland

Creative: Philip Deacon / Sabina Kelly / Caroline Rawlings

Planner: Lorna Burt

TV Producer: Michelle Hopkins

Film Production: Sonny London

Director: Tony Barry

Editor: Sam Sneade @ Speade

Post Production: MPC

Sound Design: Aaron Reynolds @ Wave

Media Agency: OMD

Media Planner: Faye Gilman

Ad of the Day is brought to you in association with David Reviews.

McDonald's

Content created with:

Leo Burnett

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