By Gillian West | Social media manager



Currys PC World article

May 12, 2014 | 2 min read

Rather than pick a favourite we thought we’d show you all three versions of Currys PC World’s brilliant new campaign about men with ulterior motives from AMV BBDO.

First up we have a man who’s decided his wife deserves to see all her favourite gardening shows on the best TV money can buy.

Up next is a devoted husband and father who wants a nice big telly for all those ‘penguin documentaries' coming up.

And lastly a kind gent who has treated his other half to a nice romantic meal to raise the prospect of buying a new curved screen TV, a thought which only popped into his head when watching “that Pride and Sensibility with the boys”.

Nothing to do with next month’s World Cup at all then lads?

Creative Agency: Abbott Mead Vickers BBDO

Creative: Zac Ellis / Richard Littler

TV Producer: Trish Russell

Film Production: Outsider

Director: James Rouse

Producer: Benji Howell

Post Production: Finish

Sound Design: Factory Sound

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