The Drum Awards for Marketing - Extended Deadline

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Viral Video Chart: Kevin Spacey's Call of Duty: Advanced Warfare trailer takes top spot

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By The Drum Team, Editorial

May 8, 2014 | 1 min read

An action-packed preview of Call of Duty: Advanced Warfare starring Kevin Spacey has shot straight to the top of this week's Viral Video Chart for Brands.

The promo for the blockbuster videogame from Activision has notched up more than 160,000 social media shares in the last a week.

The official trailer was released online after footage from the game was leaked on to YouTube last week.

Call of Duty's rise to the top means last week's number one, Nike's star-studded 'Winner Stays' football spot, slips down to number two. This week's chart also boasts new entries from Star Wars, the White House and McLaren.

Brand Chart

The charts are supplied by the Viral Ad Network and are based on the number of social media shares each video has received over the last seven days. The Viral Ad Network also writes The Viral Video Blog.

UGC Chart

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