The Partners new brand identity for Made in Britain, launched at the beginning of 2014, has scooped the Grand Prix prize at the second annual The Drum Design Awards, which were announced earlier this evening at London's Marriott Grosvenor hotel.
Rose's 'Labyrinth by Mark Wallinger' for Art on the Underground took home the chairman's award chosen by head judge John Mathers of the Design Council at the awards ceremony, which recognises the great design being produced by agencies across the whole of the UK.
Others winners at the event included StartJG, Home, Love, Mason Zimbler, Origin Creative and Graymatter.
The Parters and VCCP both took home an award for identity design for their work for Investec Asset Management and McLaren respectively. Packaging awards went to Design Bridge for its Tate & Lyle Black Treacle Halloween packaging and The One Off for its Primark hosiery pack design.
Together Design's 10th anniversary mug was crowned the best self promotional item, Elmwood's Market Street for Morrison's clinched the retail interiors award and digital design went to R/GA for Getty Images 'The Feed'.
A full list of winners can be found here.
Innocent's Dan Germain was crowned designer of the year, having come out on top of The Drum's inaugural Designerati poll recognising the 100 most influential and inspirational people working in the UK design industry.
The Drum Design Awards judges Simon Manchipp of SomeOne and Identica's Sam Stone also placed within the Designerati top 100.
The Drum Design Awards will return in 2015, for more information visit The Drum Design Awards website.