Zane Lowe to launch new TV music series with Relentless and MTV
DJ and presenter Zane Lowe has furthered his relationship with Relentless Energy Drink by partnering with MTV to present new music chat show Soundchain.
Zane Lowe to present Soundchain
The six part series, produced by JJ Stereo, will combine interviews with live sets from bands and is expected to air on MTV Music from 6 July.
Each show will run for 30 minutes and “celebrate and champion” musical artists as part of MTV’s commitment to produce music programming.
Sam Grant, Relentless Energy Drink marketing manager commented: “Since launch Relentless has been embedded in credible music through association with the likes of Kerrang as well as Reading and Leeds festival. Continuing our relationship with Zane and telling compelling stories of achievement from musical heroes will inspire our audience to achieve success doing what they love and we’ll be there to fuel them on their journey.
“MTV shares very similar values and passion for music and is the perfect partner to work with on Soundchain.”
Lowe added that the show will give a “unique view” of some of his favourite artists.