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Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

John Lewis reviews direct marketing account

Shopping brand John Lewis is set to review the direct marketing account for its insurance arm.

The work is currently undertaken by Partners Andrew Aldridge, which undertakes direct mail and online comms for John Lewis.

The business was won in 2007 following a competitive pitch, and The Drum understands a competitive pitch is scheduled to settle the destination of the business, valued at £3 million at that time.

The business has since been restructured.

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