The Drum Awards for Marketing - Extended Deadline

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By The Drum Team, Editorial

March 27, 2014 | 1 min read

Peter Serafinowicz's slightly nasal yet deadpan delivery of an excellent script makes this ad a memorable treat. A chap who has chosen to boil an egg for his breakfast stands by the pan waiting for it to cook as the VO addresses him. "Greg... with the egg" remains anonymous to all intents and purposes as we only see his torso in shot, and he never speaks - but we soon learn that he realises there's a better breakfast option available to him.

Creative Agency: Bartle Bogle Hegarty

Creative Director: Dominic Goldman

Creative: Gary McCreadie / Wes Hawes

TV Producer: Glenn Paton

Film Production: Outsider

Director: Chris Balmond

Editor: Leo King @ Stitch

Sound Design: Joe Marsden / Sam Ashwell @ 750MPH

Ad of the Day is brought to you in association with David Reviews.

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BBH

Bartle Bogle Hegarty is a Global advertising agency. Founded in 1982 by British ad men John Bartle, Nigel Bogle, and John Hegarty, BBH has offices in London, New...

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