Ad of the Day: Age UK - Time Flies
91 year old Christopher Lee reads lines written by Roger McGough which invite us to celebrate rather than resist the ageing process in this touching film for Age UK. Showing a range of faces against a stark background, it makes you aware what a weird-looking species we are... but there's a tenderness in this treatment which highlights our fragility and this, in turn, underlines our humanity.
Creative Agency: Karmarama
ECD: Sam Walker / Joe de Souza
Creative: Wayne Hanson / Jez Willy
TV Producer: Emma Johnston
Film Production: Partizan
Director: Nadaz Kander
Producer: Ella Sanderson
Photography: Tim Sidell
Editor: Sam Sneade @ Speade
Post Production: The Mill
Grade: Seamus O'Kane
Sound Design: Ben Leeves @ Grand Central
Ad of the Day is brought to you in association with David Reviews.
Content created with:
Karmarama
Karmarama is the UK’s most progressive creative agency, now part of Accenture Interactive.Its services include advertising, direct and digital marketing, digital...
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