H&M has expanded its online shopping experience this week with the launch of a French shop, the tenth market for the highstreet retailer to launch online.
The site offers customers access to a wide range of clothing and accessories and will also debut H&M Home, available exclusively online.
Thomas Lourenço, H&M France country manager, said: “We are very proud and excited to launch online shopping in France. It is a fantastic way to offer our French customers twenty four hour access to the best of our fashion and home collections via their computers, smartphones and tablets anywhere in France.”
H&M Shop Online first launched in Sweden, followed by Denmark, Norway, Finland, Germany, Austria, United Kingdom, The Netherlands and US.