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By Ishbel Macleod, PR and social media consultant

March 19, 2014 | 1 min read

Police Scotland has launched a campaign with the Leith Agency to warn teenagers of the dangers of sharing inappropriate pictures of themselves online.

The campaign saw the Leith informing pupils at two Scottish schools about fake image site SearchPix, convincing the students that the site makes privately shared photos – including those from erasable image sharing sites like SnapChat – searchable.

Police Scotland hopes that the campaign will help raise awareness of how sharing images online can come back to haunt you no matter how private you think they are, and to make that point it created a video of the teenagers reacting to their private images being made public.

Police Scotland said: “'Selfies' are big news at the moment with many famous people taking them and posting them online including at big events. But do you know just how far to go and what the consequences can be if your photograph was posted maliciously online?”

This campaign from Leith forms part of Police Scotland’s Stay Safe Online campaign.

Snap Research Police Scotland

Content created with:

The Leith Agency

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